Reorganizing Dell Inc.


IBS CDC IBS CDC IBS CDC IBS CDC RSS Feed
  
Case Studies | Cases in Business, Management, Cases | Case Study

ICMR HOME | Case Studies Collection

Case Details:

Case Code : BSTR367
Case Length : 17 Pages
Period : 2000-09
Pub Date : 2010
Teaching Note :Not Available
Organization : Dell Inc.
Industry : IT - Hardware
Countries : US

To download Reorganizing Dell Inc. case study (Case Code: BSTR367) click on the button below, and select the case from the list of available cases:





Price:

For delivery in electronic format: Rs. 300;
For delivery through courier (within India): Rs. 300 + Rs. 25 for Shipping & Handling Charges

» Business Strategy Case Studies
» Case Studies Collection
» Business Strategy Short Case Studies
» View Detailed Pricing Info
» How To Order This Case
» Business Case Studies
» Area Specific Case Studies
» Industry Wise Case Studies
» Company Wise Case Studies


Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

<< Previous

Introduction Contd...

The new unit would be led by Steve Felice, President of Dell Asia-Pacific and Japan. Commenting on the decision, David Frink (Frink), Spokesperson for Dell, said, "We believe the synergies between consumer and SMB will allow us to streamline how we go to market, reduce costs, and build a value proposition for customers in both segments."4

Dell, which develops, manufactures, and sells Personal Computers (PC) and other computer-related products, was founded in 1984. The company went on to become the largest seller of PCs and servers in the 1990s. However, by the early 2000s, it started facing competition, mainly from Hewlett-Packard (HP)5.

In his bid to arrest declining market share and profitability, in January 2007, Michael S. Dell (Michael), Founder and the then Chairman of Dell, resumed his earlier role as CEO of the company...

Excerpts >>

4] Jessica Davis, "Dell Reorganization Put Focus on Smartphones," www.channelinsider.com, December 07, 2009.
5] HP was founded in 1939 and is headquartered in Palo Alto, California, US.

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.